Archive of PSP Guest Speakers

The PSP Books Committee heard from guest speaker G. Paul Bozuwa, President of Sheridan on Friday, July 20th from 11:00am-12:00pm (ET) at the McGraw-Hill/NY offices. Paul discussed Running a printing company in 2018: Navigating the challenges and opportunities. Excess capacity in the print market has created challenges for printers, but for some the glass is still half full.   Opportunities remain for those with strong balance sheets who have managed through the most recent recession and the impact of digital substitution.  In this session Paul discussed some of the strategies printers are employing such as diversification of markets, expansion of service offerings, business process outsourcing, and consolidation.

The PSP Books Committee heard from guest speaker Jennifer Kemp, Head of Business Development at Crossref on Friday, June 15th from 11:00am-12:00pm (ET) at the McGraw-Hill/NY offices. Metadata 2020 is a collaboration that envisions a future with better metadata; not only increasing discoverability of content, but also benefiting reputation management, attribution, discoverability, efficiency, data reproducibility and reusability, in addition to future services that don’t yet exist! It aims to facilitate the collaboration of all in scholarly communications to consistently improve metadata to enhance discoverability, facilitate new services, and create efficiencies with the ultimate goal of accelerating scholarly discovery. This session focused efforts to address the particular needs of book metadata and discoverability in the scholarly landscape. Feedback from attendees was welcomed and encouraged.

The PSP Books Committee heard from guest speaker Betsy Donohue, VP Publisher Business Development, Digital Science on Friday, April 13th from 11:00am-12:00pm (EST) at the McGraw-Hill/NY offices on how­­­­­­­­­­­­­­­­­­­ new technologies, such as Altmetric, can be used by publishers to track and analyze the impact of their publications. In this presentation Betsy considered why this is important and the implications for how knowledge is published and distributed, and how it may influence the way we consume literature. As part of this she explored some real-life case studies that look at the data currently available for historical archives, books and other digitized content. She examined the motivations of organizations behind their publications and determine how new metrics of reach and influence play a role in their bigger strategy.

The PSP Journals Committee heard from guest speaker John Havens, Executive Director of The IEEE Global Initiative on Ethics of Autonomous and Intelligent Systems on Thursday, January 18th from 11:00am-12:00pm (ET) at the Wolters Kluwer/NY Office. John discussed Ethically Aligned Design - Prioritizing Values Driven Methodologies in AI and Beyond: The word "ethics" is not often associated with innovation.  Often synonymous with "compliance," most hear the term and worry their efforts will be scrutinized in a way that will hinder their funding or work.  However, methodologies like Values Driven or Values Based Design (VBD) are being utilized by organizations working to better understand the values of their end users in the products, systems, and services they provide customers.  Beyond issues of professional ethics, these methodologies allow organizations to do deep dives on their key stakeholders to better ask the questions that will allow them to design with their customers' deepest values in mind.  Rather than hindering innovation, these methodologies help reinvent it in the algorithmic age. 

The PSP Books Committee heard from guest speaker Ann Gabriel, Vice President, Academic & Research Relations, Elsevier on Friday, January 12th from 11:00am-12:00pm (ET) at the McGraw-Hill/NY offices. Ann Gabriel shared Elsevier's dynamic journey from leading publisher to information analytics provider.  Together with its parent company RELX, Elsevier is combining the deep sector expertise of the scientists and medical professionals they publish with the digital technology expertise needed to present information in the most effective way for a broad array of users in academia, government and corporate R&D.  Elsevier works closely with customers to understand the decisions they need to make and what information they need delivered in specific ways to help them to make those decisions.  Ann discussed challenges in becoming a technology company, including skill development and partnership strategies, as well as key value drivers to improving content across books and journals segments.

The PSP Books Committee heard from guest speaker Andrea Macaluso, Director of Outreach and Partnerships at Nature Research SpringerNature on Friday, November 17th from 12:30-1:30pm (ET) at the McGraw-Hill/NY offices. The growing demand for open access publishing across all disciplines has led Publishers to expand their open access program to fully open access books. While the road towards establishing open access book portfolios has been a bit of a slow climb, it is an emerging trend. In this discussion, Andrea Macaluso, Director of Outreach and Partnerships at Nature Research SpringerNature explored the growing open access portfolio across SpringerNature and what authors are saying about the promises and challenges facing this new trend. She discussed the results of our OA book author survey and spoke about their goals for book authoring, how they measure success, their perspectives on OA books, and where they see OA books in the future.

The PSP Journals Committee heard from guest speaker David Lovinger, Editor-in-Chief, Alcohol on Tuesday, October 24th from 12:00-1:00pm (ET) at the Wolters Kluwer/NY offices. David discussed the impact of present circumstances and policies in the biomedical research field on research and scientific publishing.  This included consideration of the present funding climate and its effect on areas of research emphasis and the journals selected for submission and publication.  With respect to publication, the effect of factors such as journal visibility/impact factor, speed and rigor of review, speed of online posting of accepted papers, speed of final publication, and publication cost, will also be discussed.  In addition, he discussed the influence of open access journals and policies on submission and publication decisions.    

The PSP Books Committee heard from guest speaker Ann Thornton, Vice Provost and University Librarian, Columbia University on Friday, October 20th from 12:30-1:30pm (ET) at the McGraw-Hill/NY offices. As research libraries seek new ways to ensure preservation of the printed record and make research collections more accessible, several major library collaborations are embracing a vision for shared collection development and management. Through innovations in resource sharing, commitments to long-term retention, and pragmatic approaches to sustainable collecting in a networked environment, these coalitions are envisioning a future that is increasingly interconnected and coordinated. This presentation gave an overview of some of the work that is already underway to coordinate collection development activities among major research universities and to increase access to distinctive academic collections to support research, teaching, and learning.

The PSP Books Committee heard from guest speaker Brian O'Leary, Executive Director of the Book Industry Study Group on Friday, September 15th from 12:30-1:30pm (ET) at the McGraw-Hill/NY offices.  In the fall of 2016, the BISG Board adopted a new strategic plan to deliver on the organization's core objectives: to serve as an information hub for book publishing; to promote standards and best practices across the supply chain; to conduct research that informed and advanced the industry; and to build a community committed to solving problems that affect two or more parts of the industry. Its executive director, Brian O'Leary, provided an overview of that plan and a summary of progress to date. He also described the overarching problems BISG is working to solve in 2017 and beyond. O'Leary also explained how members of AAP's PSP community can make sure their voices are heard on issues relevant to their part of the publishing industry.

The PSP Journals Committee heard from guest speaker Donald Samulack, President, U.S. Operations at Editage who discussed Coalition for Responsible Publication Resources on Tuesday, September 12th from 12:00-1:00pm at the Wolters Kluwer/NY offices. Don focused on all things surrounding predatory and irresponsible conduct on the publishing landscape and describe the vision of the Coalition for Responsible Publication Resources (CRPR). We are at a turning point in scholarly publishing, not just figuratively, but literally! To date, we’ve framed that predatory publishing is a risk to the integrity of the scholarly literature, not only because of the trustworthiness of the published material, but because a journal could disappear overnight and useful scholarly works can be lost. Ironically, we have just witnessed the disappearance of one of our watchdog efforts—Beall’s List. This is a watershed moment for all things predatory to blossom, and needs to be an industry wake-up call for the need for reliable and sustainable resources to counter such activities. Irregular publication practices are not only in predatory publishing, but in irresponsible author services as well. This presentation outlined the main issues, define the threats, give perspective as to where we are, and showcase opportunities in moving forward.

The PSP Books Committee heard from guest speaker Mary Anne Baynes, Chief Marketing Officer of Overleaf and Dr. John Hammersley, Co-founder and CEO of Overleaf on Friday, July 21st from 10:00-11:00am at the McGraw-Hill/NY offices.  How authoring tools are changing the landscape between author and publisher - sharing case studies from researchers, institutions and scholarly publishers who’ve used Overleaf to provide a broad understanding of how each segment is responding to the challenges and opportunities brought about by the rise of cloud-technology and new collaboration platforms.

The PSP Committee for Digital Innovation (CDI) heard from guest speaker Christine Orr, Sales Director – North America at RINGGOLD on Wednesday, July 19th from 12:30-1:30pm at the HarperCollins/NY offices. Christine discussed: Persistent Identifiers – The 5 things you need to know. The use of persistent identifiers - or PIDs - has become much more widespread in our industry, as the need to accurately define people, places, and things has become critical in all phases of the scholarly cycle. Ringgold explained the importance of PIDs and why you should be using them to your advantage whatever your role in scholarly communications. Case studies detailing implementations of PIDs will be showcased. 

The PSP Journals Committee heard from guest speaker Laura Harvey, Head of Publisher Relations at Publons on Tuesday, July 18th from 12:00-1:00pm (ET) via webinar.  Publons is the world's first and largest reviewer recognition platform. Their mission is to speed up research by harnessing the power of peer review. They allow researchers to track, verify and showcase their peer review and editorial activity. 

Learn more about Publons, what they offer to researchers and how they work with Publishers to:
- engage and motivate their reviewers
- enhance their author services
- provide tools and analytics for editors

The PSP Books Committee heard from guest speaker Keith Kupferschmid, CEO of the Copyright Alliance who discussed Copyright: What's On the Horizon? The Legislative and Regulatory Outlook for 2017-2018 on Friday, June 16th from 12:30-1:30pm at the McGraw-Hill/NY offices.  Much of Keith’s discussion focused on the legislative efforts in Congress to modernize the U.S. Copyright Office.  He focused on the first step in this process -- H.R. 1695, the Register of Copyrights Selection and Accountability Act -- that was introduced in March and passed by the House on April 26, as well as provisions that may be included in follow-up legislation to modernize the Office.  Other topics Keith discussed included the possible creation of a tribunal within the Copyright Office to handle small copyright claims, potential changes to the DMCA’s notice and takedown regime and other potential changes to the Copyright Act that Congress may consider in the coming months.

The PSP Committee for Digital Innovation (CDI) heard from guest speaker Maxwell K Riggsbee, COO / CPO of Gadget Software on Tuesday, June 13th from 12:30-1:30pm at the HarperCollins/NY offices. Max discussed, Smartphones: Bringing Content to the Dominant Digital Medium.  Content and the people who engage it have evolved.  From static print, through the connected desktop browser onto today's interconnected smartphones and apps. Each medium impacts content and results in the reader developing a reading strategy.  At nearly 4 billion users growing to over 6 billion in 3 years, smartphones are rapidly becoming the dominant digital medium for content. The readers operate under different conditions when reading on the smartphone than the desktop or print copy. There is a disconnect between the traditional content structure and the smartphone. This presentation discussed how to transform content to match the reading strategy used on smartphones.

The PSP Books Committee heard from guest speaker Roger Schonfeld, Director, Library and Scholarly Communication Program at Ithaka S+R‪ who discussed: The voice of library directors: Ithaka S+R’s Library Survey 2016 on Thursday, May 11th from 12:30-1:30pm at the HarperCollins/NY offices. Roger  covered, what kinds of strategies are library leaders pursuing in support of research, teaching, and learning? What constraints do they recognize as limiting their ability to pursue these strategies? And what investments are they making strategically and operationally? In fall 2016, Ithaka S+R surveyed academic library directors and deans across the United States on these and related issues, achieving a 49% response rate. This talk by co-author Roger Schonfeld explored some of the key findings of interest to scholarly publishers and content providers.

The PSP Books Committee heard from guest speaker Laura Paglione, Director of Strategic Initiatives at ORCID who gave an overview of their current developments on Friday, April 14, 2017 from 12:30-1:30pm at the HarperCollins/NY offices. ORCID iDs have been widely adopted by journal publishers but, until recently, were not being used in book publication workflows. This is now starting to change. A couple of publishers are already integrating ORCID for book authors and more are interested in doing so. As a result, we recently formed a community working group to develop a set of best practices for using ORCID in book workflows, with representatives from publishers small and large, nonprofit and commercial, as well as service providers. Working with a consultant, we are carrying out interviews with a range of individuals and organizations, inviting community feedback, and as needed will be developing new functionality to facilitate the use of ORCID for book authors. We expect the draft recommendations to be released for public comment this summer and Laura Paglione, ORCID's director of strategic initiatives, will provide an update on our progress to date, including a summary of initial feedback from the interviews and of the opportunities and challenges we've identified to date. We hope this will also be a chance to hear from attendees about your thoughts on using ORCID iDs for book authors, and any potential barriers to adoption in your communities. 

The PSP Journals Committee head from guest speaker Howard Ratner, Executive Director, CHORUS on Tuesday, March 7th from 12:00-1:00pm at the AAP/NY offices.  Howard discussed: Consuming Identifiers: A Path to Public Access.  Identifiers are key to the success of CHORUS in providing a sustainable path to public access to scholarly content reporting on funded research.  We are fulfilling this mission cost-effectively by knitting them together with services, open APIs, and best practices.

The PSP Books Committee heard from guest speaker Pat Carlson, VP Metadata Standards & Bibliographic Control at Alexander Street, a ProQuest Company who speak about metadata and indexing data for multimedia collections as well as how indexing for non-text compares with indexing for text - similarities and differences, on Friday, February 17 from 12:30-1:30pm at the AAP/NY offices.

The PSP Books Committee heard from guest speakers Matt Cooper & Emma Brink (Wiley) who speak about early publishing careers on Friday, January 13, 2017 from 12:30-1:30pm at the AAP/NY offices. Did you know that the three factors early career professionals in scholarly communication value the most are job stability, a healthy work environment, and upward mobility? That the most valued skill is project management? We invite you to hear the results of an industry-wide survey to early career professionals in the scholarly communication field. The session will feature commentary and analysis of the survey results, as well as thoughts and advice on early career professionals, management, and mentorship.

The PSP Journals Committee heard from guest speaker Mikael Lemberg, Director of Product Innovation & Partnerships at on Tuesday, January 17th, 2017 from 12:00-1:00pm at the AAP/NY offices. Mikael discussed how companies can leverage social media listening to gather customer insights that will increase the ROI of digital marketing budgets. has built a unique platform that stores all customer interactions across social and digital channels in a unified profile, allowing companies to slice and dice their audience into highly valuable segments, available for targeting with personalized messages.During this session, you will learn how this is accomplished through data science, machine learning and a strong vision to build products that democratize data.

The PSP Books Committee heard from guest speaker Tim Johnson, Associate Publisher – Advertising at The Nation who talked about digital advertising, best practices and the transition from print to digital on Friday, November 18th from 12:30-1:30pm at the AAP/NY offices.  Advertising has been at the heart of publishing for centuries. The complaint that there’s far too much of it and none of it works is at least as old. So too is the determination (especially by authors) to make it happen as much as possible, be as big as possible, in order to sell as many books as possible.  In this context, almost nothing has changed for publishers in relation to advertising. Some value it, some don’t, almost all have to deal with it at some point. The great leveler has been the internet as online advertising is accountable in a way that print is not. Despite this, many publishers still work in a print mindset when it comes to online. When this happens, adverts underperform, sales don’t achieve their potential and money is wasted.

Tim Johnson outlined the publishing/advertising tradition and gave examples of where ‘print mindset’, shortchanges publishers online. Before and after case studies and key strategy, design and analysis takeaways were also covered. 

The PSP Journals Committee heard from guest speaker Bill Deluise, SVP of Society Marketing at Wiley who presented Wiley's 2016 Society Membership Survey results - What You Need to Know on Tuesday, November 1st from 12:00-1:00pm at the AAP/NY offices. He outlined what does the research community - members and non-members alike - want from societies? Nearly 13,000 researchers, university faculty, government staff and more told us in the 2nd annual Wiley Society Membership Survey. 

Bill Deluise, Vice President, Society Strategy & Marketing at Wiley, shared insights and results from this survey. He explored who society members are, why they join and why they renew. But knowing who members are is only the first step to understanding their needs. Bill discussed how needs-based segmentation helps to create an experience that members will value. With the latest market intelligence and dedicated partnership, societies can retain and engage existing members while attracting new ones. 

The PSP Books Committee heard from guest speaker Terence P. Keegan from the law firm of Miller Korzenik Sommers LLP who discussed When Creative Commons Licenses Create Headaches on Friday, October 21st from 12:30-1:30PM at the AAP/NY office.  Many online publishers rely on Creative Commons licenses to freely use and distribute images, photographs and other copyrighted material.  But compliance with the terms of the licenses is not without potential pitfalls.  Publishers could face claims for breach of the license, or even copyright infringement, if they fail to abide by the license terms – and those terms vary across the numerous versions and types of licenses that copyright owners can choose under the Creative Commons platform.  The meaning of some terms may even be subject to argument.

This presentation covered:
The four versions of the Creative Commons licensing suites, and the types of licenses within each; Highlighting the attribution requirements and use limitations that publishers may have to meet under Creative Commons licenses, and the risks of failing to do so; and Discussed several court cases involving Creative Commons-licensed material, and what the future may hold for the Creative Commons platform.

The PSP Journals Committee heard from guest speaker Wendy Newsham, Vice President of North America Sales, HighWire Press on Tuesday, September 20th from 12:00-1:00pm at the AAP/NY offices.  Today, better, faster access to newer article-level metrics and alternative metrics (ALMs) can provide more insight into publishing programs and inform strategic decisions. For example, understanding how rapidly after publication research articles are cited, downloaded, saved, or shared can help publishers to understand how their articles, sections and journal programs resonate with different audiences and attract new audiences.

Wendy Newsham discussed how faster visual analysis can replace time-consuming data manipulation to create more time to follow one’s curiosity, gain insight and get answers to questions publishers and editorial boards may ask, such as:

  • Where are my rejected articles being published, and how highly are they cited?
  • Which articles or article types contribute to citations and downloads?
  • What are emerging regions or topics of interest in the discipline? Do the articles represent a significant pipeline to support a new journal? 
  • What influence does free access have on article level metrics?

The PSP Books Committee heard from guest speaker David Anderson, Executive Director, Higher Education Division at the Association of American Publishers on AAP’s legislative strategy for 2017 on Friday, September 9th from 12:30-1:30pm at the AAP/NY offices.  David focused on the challenges the industry faces from the Open Educational Resources (OER) movement and other market dynamics.  Anderson discussed how AAP is moving from a purely defensive lobbying program designed to protect the industry from governmental intrusion to a program which includes proactive measures designed to help the industry grow and prosper.  As the industry shifts from print based publishers to a digital learning companies, new opportunities will arise to employ government to encourage public institutions to make the shift towards new learning technologies both to enhance the student’s learning experience and to create substantial savings.  Anderson outlined the strategies that are being implemented and the progress that has been made to date.

The PSP Books Committee heard from guest speaker Robert Rooney, Vice-President, Publisher Relations, Turpin Distribution on Friday, July 22nd from 10:00-11:00am at the AAP/NY offices.  Bob addressed issues facing distributors in the 21st century; how we got here, where we are headed, and ‘best practice’ for publishers working with distributors, and distributors working with publishers. He touched on global trends, POD/virtual warehousing/digital short run printing, ebooks, ONIX and discoverability, and looking to the future, persistent identifiers. 

The PSP Committee for Digital Innovation (CDI) heard from guest speaker Gene Bishop, Vice President of Technology at ALM Media about The Key to ALM Media's Success: A 360 Degree View of Content and Customer Data on Wednesday, July 20th from 12:30-1:30pm at the AAP/NY offices.  ALM Media (formerly American Lawyer Media) has created a 360 view of their customers and content and its impact on their marketing, customer engagement and relationship to their customers. Gene Bishop, Vice President of Technology at ALM Media, detailed ALM’s strategy, the principles behind their platform and the success the team has had in their core markets and in their expansion to new markets.

The PSP Journals Committee heard from guest speaker Mary Haas (Postdoctoral Fellow, Harvard Medical School) on Tuesday, July 19th from 12:00pm-1:00pm at the AAP/NY offices.  Dr. Mary Haas spoke about her experiences publishing in academic journals as a young researcher. She discussed the challenges scientists encounter during the publication process and potential ways these could be addressed. She also addressed how recent developments in academic publishing are affecting researchers' approaches to publishing. 

The PSP Committee for Digital Innovation (CDI) heard from guest speaker Pat Sabosik who talked about indexing scholarly blogs on Wednesday, June 15th from 12:30pm-1:30pm at the AAP/NY offices.  ACI Scholarly Blog Index is a new blog discovery service from the ACI Information Group. The talk discussed the value of incorporating authoritative social media into teaching and learning through case studies and how the best scholarly blogs, editorially selected and curated by their team of researchers and librarian editors, could be easily integrated into a library’s reference and resource services. 

The PSP Books Committee heard from guest speaker Tom McElwee, Founder and President, NAVSTEM on Friday, June 10th from 12:30-1:30pm at the AAP/NY offices.  This session covered the history and evolution of course materials over the past 20 years, explaining how we got here and where we might be going.  The discussion focused on the perspective of publishers, faculty, students and bookstores.  The session also looked at general list planning and marketing trends in the current environment, and will conclude with open Q&A.  

The PSP Journals Committee heard from guest speaker Cassidy Sugimoto (Indiana University Bloomington) about altmetrics (via webinar only) on Tuesday, June 7th from 12:00pm-1:00pm.  There is increased attention within the scholarly ecosystem to demonstrate the broader impacts of science. Funding agencies, scholars, policy makers, and publishers alike are all seeking metrics that capture the dissemination pattern of research—beyond citations. Altmetrics have been heralded as one potential source of this impact. In this talk, Dr. Sugimoto provided a brief history of altmetrics and discuss the strengths and weaknesses of these sources of data, with particular emphasis on the degree to which they measure social impact.

The PSP Books Committee heard from guest speaker, Sally Searby from Knewton who speak on adaptive learning on Thursday, May 12th, 2016 from 12:30pm-1:30pm at the AAP/NY offices or via webinar. 

The PSP Journals Committee heard from guest speaker Josh Freeman, Senior Advisor, Multi-media Strategies at AAAS who spoke about their collaboration network, Trellis on Tuesday, April 19th at the AAP/NY offices/via webinar.. 

The PSP Books Committee heard from guest speakers Mary Grace Stefanchik (ASME) and Henry Krell (Springer Nature) who spoke about Print on Demand on Friday, April 15th at the AAP/NY offices/via webinar

The PSP Journals Committee heard from guest speaker, Dr. Hylke Koers, Head of Content Innovation, Elsevier on Wednesday, January 20th via webinar who discussed the Data Publishing Services Working Group whose goal is to bring together and deliver an open, universal cross-linking service that collects and exposes all links between data and the scholarly literature.  In addition to committee members, over 60 people signed up to attend the talk via webinar.

The PSP Books Committee heard from guest speaker, Mary Rasenberger, Executive Director at The Authors Guild on Friday, January 15th, at the AAP offices in New York and via webinar, who discussed The Future of Publishing: Key Authors Guild Priorities for 2016.