CIC Snapshot: Lessons from the Consumer World About the User's Relationship to Content

During his keynote speech for the 2016 Ed Tech Forum, Luyen Chou, Chief Product Officer for Pearson, talked about the user's changing relationship with content. Using examples from the consumer music market, he explained how for users it's no longer about who publishes the content or owning the content but about having access to the content anytime, anywhere.



The Ed Tech Forum was part of the AAP PreK-12 Learning Group's Content in Context conference.

Content in Context
Digital Issues