Information We Collect
Personally Identifiable Information that You Provide to Us Directly
AAP treats the following types of data as Personally Identifiable Information: name, e-mail address, mailing address, phone number, and Internet protocol addresses. AAP may collect Personally Identifiable Information from Users in a variety of ways, including, but not limited to, when Users visit our Website, subscribe to e-mail alerts, and in connection with other activities, services, features or resources we make available on our Website. Users may be asked for Personally Identifiable Information, as appropriate. However, Users may visit our Website anonymously. We will collect Personally Identifiable Information from Users only if they voluntarily submit such information to us. Users may refuse to supply Personally Identifiable Information, although such refusal may prevent them from engaging in certain Website-related activities.
AAP Conference registration or other transactional services may require Users to provide information, including, name, address, telephone number, e-mail address, and billing information. AAP uses a secure third-party payment processor to complete web registrations. Under no circumstance does AAP store your credit card number or other sensitive billing details.
Information Gathered Automatically
We use various technologies to manage our Website and track use of the content we provide, including:
- Standard web analytics information
- Aggregated, anonymous, data about e-mail click-through rates and video viewing
- HTML cookies, Web beacons, and other tracking technologies (discussed below)
How We Use Your Information
We collect Personally Identifiable Information, like names, postal addresses, e-mail addresses, etc., when voluntarily submitted by our visitors. The information you provide is used to fulfill your specific request. This information is only used to fulfill your specific request, unless you give us permission to use it in another manner, for example to add you to one of our mailing lists.
Protection of Your Information
We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your Personally Identifiable Information, username, password, transaction information and data to the extent that any such information is stored on or through our Website.
How and When We Share Personal Information
Protecting the privacy of visitors to our Website is important to AAP. Except as disclosed below, we don’t sell, barter, give away, license or permit anyone outside of AAP to use or access your Personally Identifiable Information.
AAP uses, at its own discretion, independent contractors and third-party agents, affiliates and partners to perform functions including, but not limited to, marketing, analytics, payment processing and customer service (“third-party service providers”). These third-party service providers have access to the Personally Identifiable Information needed to perform their functions and are contractually obligated to maintain the confidentiality and security of any Personally Identifiable Information collected from the Website. They are restricted from using, selling, distributing or altering this data in any way other than to provide the requested services to AAP.
AAP may also use or disclose your Personally Identifiable Information if required to do so by law or in the good-faith belief that such action is necessary to: (a) conform to applicable law or comply with legal process served on us or the Website; (b) protect and defend our rights or property, the Website or our users; or (c) act under emergency circumstances to protect the personal safety of AAP staff, our members, affiliates, agents or the users of the Website or the public.
Web Cookies and Beacons
Cookies can also help customize the Website for visitors. Personally Identifiable Information is not collected by AAP through cookies. However, if you provide Personally Identifiable Information to our Website, cookies may then be used to help customize your visit to our Website.
Personally Identifiable Information is also not collected by AAP through Web beacons. Web beacons may be included in our web pages and e-mail messages. Web beacons can be embedded in electronic images, other parts of a web page or in an e-mail. Web beacons or similar technologies may be used for a number of purposes, including, for example, to count visitors to the Website, to monitor how users navigate the Websites, to count how many e-mails from AAP are opened or to count how many particular articles or links are viewed.
Aggregate, anonymous, cookie, Web beacon and other tracking information may be shared with third-party service providers.